Healing Roots
brand strategy, design + website customization
project overview
I recently partnered with Maggie, from Healing Roots Counseling Center on brand strategy, development, and website customization. Maggie is a trauma-informed counselor in Northern New Jersey. She specializes in helping young adults, families, and couples and strives to meet each client where they are, as they are.
Her counseling approach and values are brought into her brand visuals, voice, and website by creating an aesthetic that feels supportive, welcoming, and warm.
Let's Breakdown the Impact
What's your favorite part of your new branding?
EVERYTHING! Is that an option?! I am obsessed with your ability to capture emotions through colors - I mean, brilliant!!! I love the logo, font, and feel.
What's your favorite part of your new branding?
The openness, welcoming, inviting, & comfortable vibes of the overall feel. I also truly appreciate the clear, easy-to-read, and follow content on the pages as well (shoutout to the best copywriter hehe)
Did we successfully accomplish your design goals?
100%!! It has been such an honor working with you. From the beginning, you met me where I was, supported me, & challenged me in a beautiful way to dig deeper into who and what my company is - the values, it's core. You are inspiring, understanding, funny, and supportive. I know I can trust your creativity and expertise in making my brand the best it could be! You held my hand along the way and I am honestly in awe at how beautiful everything has come together. You make creating a website and brand more understanding to those of us who aren't as tech savvy! Thank you for everything!!
How will this impact your business?
It will create my business! I was lost before you!
The Visuals
